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AI-generated concept of a woman overlooking a city at sunrise beneath floating orange fabric.

AI Creative & Marketing Consulting

Better creative decisions. New ways to make.

Creative strategy. Practical AI workflows.
Direction your team can put to work.

Watch the 10-second film Explore the concept studies
City of First Light / Seven creative possibilitiesOriginal AI-generated concepts
Creative consulting

Turn possibility into
a plan you can use.

We help brands, agencies and creators decide where AI can strengthen their creative work and how to put it into practice. Start with a clear brief, test the possibilities and give your team a way forward.

Consulting informed by
creative practice at Studio W9.

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A glimpse of the possibilities

Seven ideas. Ten seconds.

Original AI-generated concept montage10 seconds · Silent · Motion from stills

A city at first light, a rainy flower stall, a coastal runner, a perfume study, a pianist in rehearsal, a fashion portrait and a campaign world. Seven original studies brought together with subtle camera movement.

How we can help

Clarity, then a way forward.

Consulting with tangible outputs.
A brief, a workflow or a pilot you can act on.

Creative strategy
& direction

A clear creative brief, audience priorities and concept recommendations. Define the message and visual direction before choosing how to make it.

Creative brief / Audience / Direction

AI production
& workflow design

Practical guidance on tools, brand consistency and human review. Map a workable process, then help your team use it with clear responsibilities and handover.

Workflow / Review / Team enablement

Campaign prototypes
& production guidance

Concept studies and pilot assets to assess a direction before commissioning production. Get guidance for your team or production partners on what to develop next.

Concept studies / Pilot assets / Review

An invitation to imagine

Original concept studies.

Seven original AI-generated concept studies. Used here to illustrate directions a brief could explore.

AI-generated concept of two women sharing a bouquet at a flower stall on a rainy city street.
02 / Narrative

The Last Bouquet

Concept still
AI-generated concept of a runner moving through sea spray on a rocky coast at sunset.
03 / Movement

Momentum

Concept still
AI-generated concept of a pianist on a reflective sea beneath an oversized golden sun.
04 / Atmosphere

Echoes

Concept still

Original concept studies / Continued

An idea, in more than one form.

Explore how one visual direction can inform
a campaign, product image or social concept.

AI-generated campaign study combining a blue perfume bottle, a fashion portrait and flowing orange fabric.
05 / Campaign world

Campaign Universe

Concept still
AI-generated product study of a blue glass perfume bottle surrounded by water and orange fabric.
06 / Product

Objects of Attention

Concept still
AI-generated fashion study of a model in a blue suit framed by flowing orange fabric.
07 / Fashion

Fashion in Motion

Concept still

Good questions.
Stronger directions.Human judgment at every stage.

How we work

Start with a question.
Leave with a direction.

  1. Understand the challenge.

    Discuss your goals, audience and current process. Agree the questions and consulting scope.

  2. Test the possibilities.

    Explore concepts and workflows together. Assess what fits your brand, team and resources.

  3. Build the next step.

    Take away agreed recommendations, a scoped pilot or a practical plan for your team.

Consulting scope is agreed before work begins. Production and physical shoots through Studio W9 are scoped separately.

Let’s discuss your next step

Bring clarity
to your next idea.

Discuss your project

Opens a consultation enquiry in your email app.
Review and send the draft to start the conversation.